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Ortto vs Substack
Ortto: Journeys that drive revenue on unified customer data. Substack: Writers making money doing the work they believe in. Same fact set for both, straight from each vendor's docs.
Ortto
- Free tier
- No free plan; 14-day trial (up to 10,000 contacts, 100 email sends)
- Paid from
- Custom quote · pricing page
- Public API
- Yes docs
- MCP server
- Yes · Official regional MCP servers (mcp-api-us/eu/au.ortto.app) documented in Ortto's knowledge base.
- Best for
- Journeys that drive revenue on unified customer data
- Website
- https://ortto.com
Substack
- Free tier
- Free to publish, no subscriber cap
- Paid from
- No monthly fee; 10% of paid subscription revenue plus Stripe fees · pricing page
- Public API
- Yes docs
- MCP server
- Community · Community servers on GitHub only
- Best for
- Writers making money doing the work they believe in
- Website
- https://substack.com
Which one?
Ortto suits journeys that drive revenue on unified customer data. Substack suits writers making money doing the work they believe in. Pricing changes; the fact tables above link both vendors' live pricing pages. For the rest of the field, see Ortto alternatives, Substack alternatives, or the full table.