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Ortto vs Substack

Ortto: Journeys that drive revenue on unified customer data. Substack: Writers making money doing the work they believe in. Same fact set for both, straight from each vendor's docs.

Ortto

Free tier
No free plan; 14-day trial (up to 10,000 contacts, 100 email sends)
Paid from
Custom quote · pricing page
Public API
Yes docs
MCP server
Yes · Official regional MCP servers (mcp-api-us/eu/au.ortto.app) documented in Ortto's knowledge base.
Best for
Journeys that drive revenue on unified customer data
Website
https://ortto.com

Substack

Free tier
Free to publish, no subscriber cap
Paid from
No monthly fee; 10% of paid subscription revenue plus Stripe fees · pricing page
Public API
Yes docs
MCP server
Community · Community servers on GitHub only
Best for
Writers making money doing the work they believe in
Website
https://substack.com

Which one?

Ortto suits journeys that drive revenue on unified customer data. Substack suits writers making money doing the work they believe in. Pricing changes; the fact tables above link both vendors' live pricing pages. For the rest of the field, see Ortto alternatives, Substack alternatives, or the full table.