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Zeta Marketing Platform

Enterprise marketing cloud

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Zeta Global's enterprise email service provider and cross-channel messaging platform (ZMP), part of its AthenaOS and Zeta Data Cloud stack, for segmenting audiences and coordinating campaigns across email, SMS, push and paid media. Sold by demo and quote.

At a glance

Free tier
No free plan; demo/quote-led
Paid from
Custom quote · pricing page
Public API
Yes docs
MCP server
Yes · Athena by Zeta MCP (beta), documented at docs.zetaglobal.com/docs/athena-mcp; Zeta enables access per ZMP account.
Best for
Enterprise brands with large data-driven email programs
Website
https://www.zetaglobal.com/products/esp/

Zeta Marketing Platform pricing

No free plan; demo/quote-led. Paid plans start at Custom quote. Current numbers live on the Zeta Marketing Platform pricing page.

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How Zeta Marketing Platform compares

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