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Loops

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Loops is a modern email platform built for SaaS teams with a Notion-style editor. Create, send, and track marketing, product, and transactional emails with developer-friendly API and event-based targeting.

Loops screenshot

At a glance

Free tier
Free plan: up to 1,000 contacts, 4,000 sends/mo
Paid from
$49/mo (contact-based; unlimited sends) · pricing page
Public API
Yes docs
MCP server
Yes · Official remote MCP server at mcp.loops.so (OAuth), documented at loops.so/docs/mcp-server
Best for
SaaS teams sending product, marketing, and transactional email
Website
https://loops.so

Loops pricing

Free plan: up to 1,000 contacts, 4,000 sends/mo. Paid plans start at $49/mo (contact-based; unlimited sends). Current numbers live on the Loops pricing page.

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How Loops compares

See Loops alternatives, or line it up head to head: Loops vs Substack.

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