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Iterable

Cross-channel marketing platform

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Customer engagement platform for cross-channel campaigns across email, SMS, push, in-app, and web. Provides audience segmentation, journey automation, A/B testing, analytics, and an AI layer (Nova) for real-time decisioning.

Iterable screenshot

At a glance

Free tier
No free plan; sales-led, no public self-serve trial
Paid from
Custom quote · pricing page
Public API
Yes docs
MCP server
Yes · Official open-source MCP server (beta, launched Nov 2025) covering most Iterable API endpoints.
Best for
Enterprise brands running cross-channel engagement
Website
https://iterable.com

Iterable pricing

No free plan; sales-led, no public self-serve trial. Paid plans start at Custom quote. Current numbers live on the Iterable pricing page.

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How Iterable compares

See Iterable alternatives, or line it up head to head: Iterable vs Substack · Iterable vs Mailchimp.

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